Selling a home? Show off your upgrades!
Studies show that 91 percent of all homebuyers will pay more for an energy-efficient home. Use your GAPScore to gain a marketing advantage over comparable but less energy-efficient houses in the same price bracket.
Listing your home on GAPScore will not only show that you care about the environment, but also the people and loved ones that receive it. Pass it on a little greener. Use the listing service to apply for marketing approval and listing on your local MLS. Home owners that get Verification Training will be listed in our verifier search function as an option.
As a Real Estate Professional you may have an individual MLS for your LLC or C corp. The opportunity in GAPScore can be very beneficial for your business. A place in our verifier search function will help buyers find you.
Staging a Home with GAPScore
This isn’t a traditional staging with furniture, lighting and curb appeal. However, to a knowledgeable buyer there is some curb appeal involved. Pictures speak a thousand words. Put your MLS pics on the GAPScore search listings. You can include the GAPScore on any of your marketing material to prove that there isn’t any green washing going on.
This Home Is It, without green washing
Green washing is a real fear. GAPScore believes that too much fear causes total denial. We like to see green things, but not call it green until it reaches a certain point. A Green, or environmentally designed for energy efficiency and sustainability threshold, if you will. Your home will be graded in comparison to the top tier of green certified homes from around the world.
It’s not one aspect that gains green certification. It’s a collection of various items directed to achieve main elements of efficiency. Overall attributes collected to achieve your goal.
YELLOW + BLUE = GREEN Light or Dark, it’s still green.
Start in the YELLOW – attractive to deep retrofit green developers
GOOD Start in the BLUE – more attractive to green buyers
GREAT in the LIGHT GREEN – attractive to 80% of home buyers
WOW in the DARK GREEN – attractive to everyone a real looker
Your home may be good with water, air, land, solar, energy uses or all of which translates to increased sustainability. Use the elements chart to see where you grade in each element. Don’t be afraid to start in the yellow because it might be better than you think!
You made it better. Now prove it and sell faster, higher priced and greener!
What Buyers Look For:
Solid and Strong, Secure
Recommendations for Sellers:
Get Certified – Provide Detailed Information
Whatever certification you decide, local or national, each has its own reputation, process, and quality assurance measures. Not all certifications are the same and not all certified homes with the same certification are the same. So, yours may have an advantage over another certified home in your market. It all depends on the customer’s needs. With a nationally branded certification the chances of having a home owner’s manual or documentation for each attribute would be present. This is great information for prospective buyers. Not all certified green homes make it in the GAPScore green area. These homes are lacking in one area or another to achieve greater sustainability. It usually happens with homes that concentrate on energy efficiency and neglect air quality or other issues. That’s not such a bad thing. This is a great opportunity to raise your GAPScore with minimal expense and have a highly energy efficient home also. The GAPScore survey may be easy to take, but it’s not easy to green wash.
Have an Energy Rater perform a HERS Rating
Energy audits such as the Home Energy Rating System are an excellent means to gain detailed information about your home. Air flow and sealing measures taken after an audit can enhance the attractiveness to potential buyers, especially if it worked. A before and after audit should be performed to prove your upgrades perform well. Door blower survey results and thermal imaging for insulation quality can provide needed information during the GAPScore survey. An energy audit can mean the difference between having a blue house and a light green house.
Attach a Green Disclosure Statement
A green disclosure statement provides criteria on the green attributes of your home. This is good information and has more detailed specific information for your buyers. For Real Estate Professionals, the Green Resource Council provide a Green the MLS Toolkit for information on including the green disclosure statement on your personal MLS.
Go to the Green the MLS Toolkit here
Will a GAPScore rating really enhance a home's value in the marketplace?
Yes. Testing a residential property so that you can promote its greener traits, identify and install green upgrades and implement greener home maintenance practices can significantly enhance a home's marketability and value.
When you are selling your home, the idea is to promote your property. Some properties have more "green potential" than others, which makes it easy with GAPScore to promote the eco-savvy style.
Check with your Realtor, Home Inspector, or Energy Auditor. They may already be an approved GAPScore Verifier. (Search for Verifier) Use the MLS Green Disclosure Statement
We can provide a GAPScore listing attachment for your MLS listing upon request only. The more requests that we get will help to open doors to the MLS’ in your area. So, please request. And visit www.greenthemls.org
Why "Sustainable” is Market Savvy
Today, we know a lot more about what makes a home green. Real estate professionals are seeing a rise in the demand for energy-efficient homes — and the marketplace is changing to reflect this trend.
It's true that newer homes may have a higher GAPScore because the growing market for greener dwellings is changing the way that homes are being built. But an older house can also be a "green" house. Visionary architects have created entire neighborhoods filled with energy efficient homes over the years simply by utilizing the environment and proven techniques that lasted through time So a home, no matter how old, can have design elements that are "green".